BBA (Hons) Degree Program
in AI & Digital Transformation

This program offers a specialized pathway for aspiring business leaders to harness the power of Artificial Intelligence, Data Analytics, and Digital Transformation. Students gain the expertise to design intelligent business solutions, optimize processes, and lead innovation in an AI-driven economy.

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Eligibility
  • 50% or above in 12th
  • Non-Medical, Medical, Commerce, Arts
Degree
  • Approved By AICTE, New Delhi & Affiliated to Kurukshetra University (NAAC A++), Kurukshetra
  • UGC-Recognized BBA (Hons) Degree with specialization in AI & Digital Transformation
Duration
  • BBA in AI & Digital Transformation: 3 Years
  • BBA (Hons) in AI & Digital Transformation: 4 Years
Location
  • Panipat
    (Delhi-NCR)
  • On-site

Program Highlights

At CQST College, students learn business leadership and digital transformation by solving real-world challenges, engaging with industry mentors, and developing analytical, strategic, and technological capabilities. They apply concepts through hands-on assignments, simulations, business analytics exercises, and internships—preparing them to lead organizations in an AI-driven economy.

Learn Business & AI Through Practical Applications
Students apply their knowledge to design intelligent business strategies, optimize processes, and implement AI-driven solutions in marketing, finance, operations, and analytics.
100% Placement Assistance
Receive support—from resume building and mock interviews to networking with top companies—ensuring a smooth launch of your career in business and digital transformation.
Gain Hands-On Business & Digital Skills
Develop expertise in AI, data analytics, digital strategy, and decision-making through live case studies, industry sessions, and practical exercises using tools and frameworks used by leading companies.
Explore Diverse Career Paths
Unlock opportunities as an AI Business Analyst, Digital Strategist, Marketing Analyst, Data Consultant, or pursue leadership roles in Operations, Business Analytics, and Digital Transformation.

Master the skills you needeed in an AI-driven
and digital-first business world.

Year 1
Foundation in Business and Data
Year 2
Core Skills in AI and Digital Tools
Year 3
Specialization & Practical Exposure
Year 4
Get Industry Experience by Working with Hiring Partners.

In Year 1

Build Strong Business Fundamentals and Analytical Thinking.

Learn By Doing

Build a strong foundation in business principles, data analysis, and digital technologies. Strengthen analytical thinking, communication skills, and practical understanding of business and digital tools —aligned with the university curriculum.

Business Foundation Activities

By the end of this year, you’ll be confident in business fundamentals, data interpretation, marketing basics, analytics concepts, and spreadsheet and visualization tools.

In Year 2

Master Core Business Skills with In-Demand Tools.

Develop In-Demand Skills

Along with 2nd Year university coursework, advance your understanding of AI-driven business solutions, digital marketing strategies, and data-driven decision-making. Learn how to leverage AI, analytics, and automation for smarter business outcomes.

Applied Learning

By the end of this year, you’ll be able to analyze business data, create marketing and analytics strategies, optimize digital campaigns, and communicate insights effectively.

In Year 3

Specialize in Business Domains with Practical Exposure.

Specialize in AI-Driven Business

Along with 3rd-year university electives and curriculum requirements, specialize in digital transformation, AI-powered marketing, and business analytics, and choose to graduate with a BBA or extend one more year for an Honors degree with guided exposure to real-world business applications.

Graduate or Go Further with Honors

Graduate with a UGC-Recognized BBA Degree, or extend one more year to earn a BBA (Hons) with one year of industry experience for higher career opportunities.

Develop problem-solving skills, business acumen, and the ability to design intelligent solutions for organizations in a digital-first economy. Graduate with a UGC-Recognized BBA Degree, or extend one more year to earn a BBA (Hons) with one year of industry experience for higher career opportunities.

In Year 4

Get Industry Experience by Working with Hiring Partners.

Industry Internship

Gain real-world business experience through internships with partner companies. Work on AI-powered marketing campaigns, data-driven business solutions, and digital transformation initiatives.

Graduate with Honors

Earn a UGC-Recognized BBA (Hons) Degree in AI & Digital Transformation with up to one year of industry experience—preparing you for leadership roles in business, analytics, and digital strategy.

Master the skills needed to thrive in an AI-driven and digital-first business world.

Year 1
Foundation in Business and Data

Build Strong Business Fundamentals and Analytical Thinking

Learn By Doing

Build a strong foundation in business principles, data analysis, and digital technologies. Strengthen analytical thinking, communication skills, and practical understanding of business and digital tools —aligned with the university curriculum.

Business Foundation Activities

By the end of this year, you’ll be confident in business fundamentals, data interpretation, marketing basics, analytics concepts, and spreadsheet and visualization tools.

Year 2
Core Skills in AI and Digital Tools

Master Core Business Skills with In-Demand Tools

Develop In-Demand Skills

Along with 2nd Year university coursework, advance your understanding of AI-driven business solutions, digital marketing strategies, and data-driven decision-making. Learn how to leverage AI, analytics, and automation for smarter business outcomes.

Applied Learning

By the end of this year, you’ll be able to analyze business data, create marketing and analytics strategies, optimize digital campaigns, and communicate insights effectively.

Year 3
Specialization & Practical Exposure

Specialize in Business Domains with Practical Exposure

Specialize in AI-Driven Business

Along with 3rd-year university electives and curriculum requirements, specialize in digital transformation, AI-powered marketing, and business analytics, and choose to graduate with a BBA or extend one more year for an Honors degree with guided exposure to real-world business applications.

Graduate or Go Further with Honors

Graduate with a UGC-Recognized BCA Degree in Artificial Intelligence or grab the opportunity to extend your studies by one year and graduate with an Honors degree plus one year of industry experience alongside your degree.

Develop problem-solving skills, business acumen, and the ability to design intelligent solutions for organizations in a digital-first economy. Graduate with a UGC-Recognized BBA Degree, or extend one more year to earn a BBA (Hons) with one year of industry experience for higher career opportunities.

Year 4
Get Industry Experience by Working with Hiring Partners.

Get Industry Experience by Working with Hiring Partners

Industry Internship

Gain real-world business experience through internships with partner companies. Work on AI-powered marketing campaigns, data-driven business solutions, and digital transformation initiatives.

Graduate with Honors

Earn a UGC-Recognized BBA (Hons) Degree in AI & Digital Transformation with up to one year of industry experience—preparing you for leadership roles in business, analytics, and digital strategy.

Fees Structure

We offer a transparent fee structure aligned with our mission to provide quality, industry-ready education.

Tuition Fees

Rs. 60,000
per semester

Sponsorship

The hiring companies sponsor the tuition fees for qualifying students based on their talent and performance through Corporate Fee Sponsorship Program.

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Eligibility & Application Process

Applicants must have completed their 12th in any stream with at least 50% or equivalent passing marks, and have studied Mathematics and English as mandatory subjects in Class 10th.

STEP 1

Application Submission

Submit your application for the program to connect with the admission counsellor who helps schedule the admission test and personal interview.


Apply

STEP 2

Assessment

Demonstrate your aptitude potential by taking the admission test.

STEP 3

Interview

If you perform well in the admission test, you'll be invited for an interview to assess your fitment for the program.

STEP 4

Enrollment

Based on your assessment and interview performance you will receive an admission offer to enroll in the degree program.

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Are you ready to build strong business and leadership skills?

Apply